The new modern luggage brand, Raden, has been on our radar for quite some time now. With their sleek hard cover designs, innovative tech inclusions and cool-as-they-come social media presence, this millennial focused brand inspires their customers to not only travel in style but to show their Pride while en route with their new campaign #colormeraden.
Bringing the campaign to life (IRL), Raden set up shop at L.A. hot spot, The Grove, for a month long pop-up. And that's not all! Raden will be donating 20% of its proceeds to Outfest, a film festival promoting equality by creating, sharing and protecting LGBTQ stories in a cinema setting. Unfortunately, this rainbow installation will not live forever. Stop by soon and check out their colorful line in person before Wednesday, June 28th.